Thursday, July 14, 2011

Announcing Lars Nielsen's ripping new history of the computer industry.

PRLog (Press Release)– Jul 14, 2011– From the military's ENIAC of 1946 to the ripening of the Web, e-commerce and social networks, Lars Nielsen's Computing: A remote control helicopter Business History details the evolution of computing as it has impacted the models and practices of markets and professional services around the globe.

"Lars Nielsen insightfully and engagingly shows why we've got an unlikely partnership - the American military-industrial complex teamed with a generation of pot-smoking hippie whiz-kids - to thank for today's digital economy. This is one of the best books I've read all year." - James Amato, President and CEO, Tekserve, Inc.

Nielsen explains not only the development of technologies, but the ongoing saga of strategic rivalries between such tech firms as IBM, Cisco, Apple, Microsoft, Google and best rc helicopter buy sell market place Facebook.

He surveys the rise and fall of companies and platforms from the early days of the mainframe when the likes of Sperry Rand and DEC laid unsuccessful siege to IBM's market-share, through to the era of Windows vs. Mac and beyond.

And he vividly depicts the brilliant but often rapacious personalities behind the competition that shaped the business computing environment we know today.

Computing: A Business History is available as a Kindle eBook in the United States ($6.95), the United Kingdom (£4.98, VAT inclusive) and Germany (EUR 5,60).

About the Author LARS NIELSEN has programmed and developed systems for a range of Fortune 500 companies and is 531276856  the author of New Street's bestselling The Little Book of Cloud Computing. He lives in Amsterdam.

Please visit http://newstreetcommunications.com/businesstechnical for more details.


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